Apple was the biggest smart device brand name by market share in China for the October-December 2021 duration, according to the most up to date numbers by Counterpoint Research. Cupertino made a remarkable 23% market share after an excellent 79% quarterly development, gaining it the leading area for the very first time because Q4 2015. The sales were 32% more than in 2014, driven by solid need of the apple iphone 13 collection as well as the vanilla version particularly.
Coming in at 2nd location is vivo with its 19% market share though the firm encountered a 21% decrease in deliveries contrasted to Q3 2021. Oppo (consisting of OnePlus) was available in 3rd location with a 17% market share, complied with by Honor (15%), Xiaomi (13%), Huawei (7%) as well as Realme (3%). Realme saw the greatest annual development out of all brand names with 83% boost in sales in between Q4 2020 as well as Q4 2021.
As an entire Chinas smart device market decreased by 9% in Q4 while full-year sales were down 2%. Counterpoints Ivan Lam recommends the continuous chip scarcity along with longer smart device substitute cycles are at fault for bad sales. He likewise anticipates OEMs will certainly proceed elevating the typical asking price of their gadgets heading ahead.